Cooperation , Reciprocity and Punishment in Fifteen Small-scale Societies. Henrich, J., Boyd, R., Bowles, S., Camerer, C., Fehr, E., Gintis, H., & McElreath, R. American Economic Review, 2001.
bibtex   
@article{ Henrich2001,
  author = {Henrich, Joseph and Boyd, Robert and Bowles, Samuel and Camerer, Colin and Fehr, Ernst and Gintis, Herbert and McElreath, Richard},
  journal = {American Economic Review},
  number = {May},
  pages = {1--7},
  title = {Cooperation , Reciprocity and Punishment in Fifteen Small-scale Societies},
  year = {2001}
}
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