Scenarios for the Measurement of Collectivism and Individualism. Triandis & C, H. Journal of Cross-Cultural Psychology, 29:275--289, 1998.
bibtex   
@article{ Triandis-1998-aa,
  author = {Triandis, Harry C},
  journal = {Journal of Cross-Cultural Psychology},
  pages = {275--289},
  title = {Scenarios for the Measurement of Collectivism and Individualism},
  volume = {29},
  year = {1998}
}

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