Retail Patronage Modeling: A Systematic Literature Review Approach.
Meeyai, S.
WMS Journal of Management, 7(2): 97–112. 2018.
link
bibtex
@article{meeyai2018retail,
title={Retail Patronage Modeling: A Systematic Literature Review Approach},
author={Meeyai, Sutthipong},
journal={WMS Journal of Management},
volume={7},
number={2},
pages={97--112},
year={2018}
}