@inproceedings{abshire2018wine,
  title={Wine Merchandising in the 21st Century: Century: Product Placement from Millennial and Baby Boomer Buying Pattern},
  author={Abshire, Sarah and Manis, Kerry T. and Fowler, Deborah C.},
  booktitle={The 23rd Annual Graduate Education and Graduate Student Research Conference in Hospitality and Tourism},
  pages={153},
  year={2018}
}

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