The two cultures: Mashing up Web 2.0 and the Semantic Web. Ankolekar, A., Krötzsch, M., Tran, T., & Vrandecic, D. J. Web Sem., 6(1):70--75, 2008.
The two cultures: Mashing up Web 2.0 and the Semantic Web [link]Paper  doi  bibtex   
@article{DBLP:journals/ws/AnkolekarKTV08,
  author    = {Anupriya Ankolekar and
               Markus Kr{\"{o}}tzsch and
               Thanh Tran and
               Denny Vrandecic},
  title     = {The two cultures: Mashing up Web 2.0 and the Semantic Web},
  journal   = {J. Web Sem.},
  volume    = {6},
  number    = {1},
  pages     = {70--75},
  year      = {2008},
  url       = {http://dx.doi.org/10.1016/j.websem.2007.11.005},
  doi       = {10.1016/j.websem.2007.11.005},
  timestamp = {Wed, 10 Aug 2016 01:00:00 +0200},
  biburl    = {http://dblp.dagstuhl.de/rec/bib/journals/ws/AnkolekarKTV08},
  bibsource = {dblp computer science bibliography, http://dblp.org}
}

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