@article{Paper_000296,
title   = {Consumer Price Sensitivity In The Retail Industry: Latitude Of Acceptance With Heterogeneous Demand.},
note    = {Aros-Vera F., Marianov V. and Mitchell J.E.},
journal = {European Journal Of Operational Research},
volume  = {228},
number  = {2},
doi     = {10.1016/j.ejor.2013.01.010},
year    = {2013}}

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