New gambling ad guidance to target affiliates and promotions. Barnett, M. Marketing Week, 2017.
New gambling ad guidance to target affiliates and promotions [link]Paper  abstract   bibtex   
The government’s long-awaited review of the gambling sector has finally revealed the actions it intends to take to minimise consumer harm after a year-long call for evidence. They include new advertising guidance from the Advertising Standards Authority (ASA), but no restrictions on the volume of ads or the times when they can be shown on TV.
@article{barnett_new_2017,
	title = {New gambling ad guidance to target affiliates and promotions},
	copyright = {Copyright 2017 Centaur Media Plc. and licensors},
	url = {http://search.proquest.com/docview/1957994488/abstract/94CCA340EA4F4AFFPQ/21},
	abstract = {The government’s long-awaited review of the gambling sector has finally revealed the actions it intends to take to minimise consumer harm after a year-long call for evidence. They include new advertising guidance from the Advertising Standards Authority (ASA), but no restrictions on the volume of ads or the times when they can be shown on TV.},
	language = {English},
	urldate = {2018-05-24},
	journal = {Marketing Week},
	author = {Barnett, Michael},
	year = {2017},
	keywords = {Advertising, Business And Economics--Marketing And Purchasing, Gambling industry, Television advertising},
}

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