Persuasive Design vs Learning Design. Baumgartner, P.
Persuasive Design vs Learning Design [link]Paper  abstract   bibtex   
Common grounds and discrepancies – A critical review of B..J. Fogg theory on computers as persuasive technologies (Captology).
@misc{baumgartner_persuasive_nodate,
	title = {Persuasive {Design} vs {Learning} {Design}},
	url = {http://prezi.com/fcdpnqtixbjw/persuasive-design-vs-learning-design/},
	abstract = {Common grounds and discrepancies – A critical review of B..J. Fogg theory on computers as persuasive technologies (Captology).},
	urldate = {2013-11-10},
	journal = {prezi.com},
	author = {Baumgartner, Peter},
}
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