Gods, German Scholars, and the Gift of Greece. Breger, C. Theory, Culture & Society, 23(7-8):111 --134, December, 2006.
Gods, German Scholars, and the Gift of Greece [link]Paper  doi  abstract   bibtex   
This article argues that the abundance of Greek figures and scenarios in Kittler’s recent work points to a shift in his oeuvre, which, however, does not represent a radical break with his ‘hardware studies’. At the turn of the 21st century, Kittler champions an emphatic notion of culture as a necessary supplement to science and technology. This conceptual marriage mediates grand historical narratives of cultural identity. Specifically, Kittler’s texts provide us with narratives of Greek origin which serve to re-capture collective identities in the age of globalization. On the explicit level, this identity is predominantly European, but the search has national components as well. With his turn to culture, the organizing trope of 19th-century German nationalism, Kittler has also embraced the legacy of German philhellenism, which articulated national identities through the theme of ‘elective affinity’. Kittler’s Greece occupies the very structural place it had in 19th-century German philhellenism: It stands in for both the foundation of European civilization and its virtual better self, a realm of sensual culture untainted by modern capitalism and Empire. Most of the figures inhabiting this realm are familiar from 19th-century discourse as well, but these discursive loops are fueled by contemporary feedback. Kittler’s Greek narratives have developed out of postwar academic discourses and connect to other post-unification Greek fantasies.
@article{breger_gods_2006,
	title = {Gods, {German} {Scholars}, and the {Gift} of {Greece}},
	volume = {23},
	url = {http://tcs.sagepub.com/content/23/7-8/111.abstract},
	doi = {10.1177/0263276406069886},
	abstract = {This article argues that the abundance of Greek figures and scenarios in                 Kittler’s recent work points to a shift in his oeuvre, which, however,                 does not represent a radical break with his ‘hardware studies’.                 At the turn of the 21st century, Kittler champions an emphatic notion of culture as                 a necessary supplement to science and technology. This conceptual marriage mediates                 grand historical narratives of cultural identity. Specifically, Kittler’s                 texts provide us with narratives of Greek origin which serve to re-capture                 collective identities in the age of globalization. On the explicit level, this                 identity is predominantly European, but the search has national components as well.                 With his turn to culture, the organizing trope of 19th-century German nationalism,                 Kittler has also embraced the legacy of German philhellenism, which articulated                 national identities through the theme of ‘elective affinity’.                 Kittler’s Greece occupies the very structural place it had in 19th-century                 German philhellenism: It stands in for both the foundation of European civilization                 and its virtual better self, a realm of sensual culture untainted by modern                 capitalism and Empire. Most of the figures inhabiting this realm are familiar from                 19th-century discourse as well, but these discursive loops are fueled by                 contemporary feedback. Kittler’s Greek narratives have developed out of                 postwar academic discourses and connect to other post-unification Greek fantasies.},
	number = {7-8},
	urldate = {2012-02-08TZ},
	journal = {Theory, Culture \& Society},
	author = {Breger, Claudia},
	month = dec,
	year = {2006},
	keywords = {Europe, Germany, Kittler, collective identity, grand narrative, orientalism, postcolonialism},
	pages = {111 --134}
}

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