Intelligent user interfaces in the living room. Chorianopoulos, K., Lekakos, G., & Spinellis, D. In Proceedings of the 8th international conference on Intelligent user interfaces - IUI '03, pages 230–232, New York, New York, USA, 2003. ACM Press.
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The purpose of this paper is to present our experience from the design of a personalized television application, and the implications for the design of interactive television applications in general. Personalized advertising is a gentle introduction to interactive television applications through a push paradigm that is closer to the established patterns of television use. While personalization is a practice widely used on the Internet, applying personalization techniques over digital television infrastructures presents significant obstacles, which we address with explicit design moves

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