Behavioral Theory of the Firm. Cyert, Michael, R., & March, J. G. Volume 2 Rev.ed. , Blackwell, Cambridge, Mass., 1992.
bibtex   
@book{ cyert_behavioral_1992,
  address = {Cambridge, Mass.},
  title = {Behavioral {Theory} of the {Firm}},
  volume = {2 Rev.ed.},
  publisher = {Blackwell},
  author = {Cyert, Richard Michael and March, James G.},
  year = {1992}
}

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