Harnessing a large observational database to interpret the results of a stated preference survey: the case of blood donation. De Corte, K., Willis, S., Perra, S., Pennington, M., Hawkins, N. S., Cairns, J. A., & Grieve, R. Technical Report LSHTM.
Harnessing a large observational database to interpret the results of a stated preference survey: the case of blood donation [pdf]Paper  bibtex   

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