The Evolution of Continuous Experimentation in Software Product Development: From Data to a Data-driven Organization at Scale. Fabijan, A., Dmitriev, P., Olsson, H. H., & Bosch, J. In Proceedings of the 39th International Conference on Software Engineering, pages 770–780, Piscataway, NJ, USA, 2017. IEEE Press.
The Evolution of Continuous Experimentation in Software Product Development: From Data to a Data-driven Organization at Scale [link]Paper  doi  bibtex   
@inproceedings{fabijan_evolution_2017,
	address = {Piscataway, NJ, USA},
	title = {The {Evolution} of {Continuous} {Experimentation} in {Software} {Product} {Development}: {From} {Data} to a {Data}-driven {Organization} at {Scale}},
	isbn = {978-1-5386-3868-2},
	url = {https://doi.org/10.1109/ICSE.2017.76},
	doi = {10.1109/ICSE.2017.76},
	booktitle = {Proceedings of the 39th {International} {Conference} on {Software} {Engineering}},
	publisher = {IEEE Press},
	author = {Fabijan, Aleksander and Dmitriev, Pavel and Olsson, Helena Holmström and Bosch, Jan},
	year = {2017},
	pages = {770--780},
}

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