Semiotics. Furht, B., editor In Encyclopedia of Multimedia, pages 815–816. Springer US, 2008. 00000
Semiotics [link]Paper  abstract   bibtex   
DefinitionSemiotics, or semiology, is the discipline that studies systems of signs.One of the precursors of semiotic was a debate, around 300 b.c., between the Stoics and the Epicureans about the difference between “natural signs” (freely occurring in nature, such as the signs of a disease that were, for the Stoics, the quintessential signs), and “conventional” signs (those designed for the purpose of communication). The interest in signs resounded well with the philosophical interests of the late classic era and the middle ages; St. Augustine was maybe the first to see signs as a proper subject of philosophical investigation, and narrowed it to the study of signa data, conventional signs, an emphasis that was to be retaken and exacerbated in the late middle ages by William of Ockam and, in the early modern age, by John Locke.The birth of modern semiotics is traditionally found in the work of Charles Saunders Pierce, and in Ferdinand de Saussurre's Cours the linguistique géné ...
@incollection{furht_semiotics_2008,
	title = {Semiotics},
	copyright = {©2008 Springer-Verlag},
	isbn = {978-0-387-74724-8 978-0-387-78414-4},
	url = {http://link.springer.com/referenceworkentry/10.1007/978-0-387-78414-4_218},
	abstract = {DefinitionSemiotics, or semiology, is the discipline that studies systems of signs.One of the precursors of semiotic was a debate, around 300 b.c., between the Stoics and the Epicureans about the difference between “natural signs” (freely occurring in nature, such as the signs of a disease that were, for the Stoics, the quintessential signs), and “conventional” signs (those designed for the purpose of communication). The interest in signs resounded well with the philosophical interests of the late classic era and the middle ages; St. Augustine was maybe the first to see signs as a proper subject of philosophical investigation, and narrowed it to the study of signa data, conventional signs, an emphasis that was to be retaken and exacerbated in the late middle ages by William of Ockam and, in the early modern age, by John Locke.The birth of modern semiotics is traditionally found in the work of Charles Saunders Pierce, and in Ferdinand de Saussurre's Cours the linguistique géné ...},
	language = {en},
	urldate = {2016-05-03},
	booktitle = {Encyclopedia of {Multimedia}},
	publisher = {Springer US},
	editor = {Furht, Borko},
	year = {2008},
	note = {00000},
	pages = {815--816}
}

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