Generalization of Epidemic Theory: An Application to the Transmission of Ideas. Goffman, W & Newill, V. Nature, 204(4955):225–228, 1964. bibtex @article{goffman1964generalization,
title={Generalization of Epidemic Theory: An Application to the Transmission of Ideas},
author={Goffman, W and Newill, VA},
journal={Nature},
volume={204},
number={4955},
pages={225--228},
year={1964},
}
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