The Impact of New Product Introduction on Plant Productivity in the North American Automotive Industry. Gopal, A., Goyal, M., Netessine, S., & Reindorp, M. J. Management Science (MANSCI), 59(10):2217-2236, 2013.
The Impact of New Product Introduction on Plant Productivity in the North American Automotive Industry [link]Paper  bibtex   
@article{ dblp1890032,
  title = {The Impact of New Product Introduction on Plant Productivity in the North American Automotive Industry},
  author = {Anandasivam Gopal and Manu Goyal and Serguei Netessine and Matthew J. Reindorp},
  author_short = {Gopal, A. and Goyal, M. and Netessine, S. and Reindorp, M. J.},
  bibtype = {article},
  type = {article},
  year = {2013},
  key = {dblp1890032},
  id = {dblp1890032},
  biburl = {http://www.dblp.org/rec/bibtex/journals/mansci/GopalGNR13},
  url = {http://dx.doi.org/10.1287/mnsc.2013.1709},
  journal = {Management Science (MANSCI)},
  pages = {2217-2236},
  number = {10},
  volume = {59},
  text = {Management Science (MANSCI) 59(10):2217-2236 (2013)}
}

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