Social influence online: The impact of social validation and likability on compliance. Guadagno, R. E., Muscanell, N. L., Rice, L. M., & Roberts, N. Psychology of Popular Media Culture, 2(1):51, 2013. 00017
Social influence online: The impact of social validation and likability on compliance. [link]Paper  bibtex   
@article{guadagno_social_2013,
	title = {Social influence online: {The} impact of social validation and likability on compliance.},
	volume = {2},
	shorttitle = {Social influence online},
	url = {http://psycnet.apa.org/journals/ppm/2/1/51/},
	number = {1},
	urldate = {2015-10-31TZ},
	journal = {Psychology of Popular Media Culture},
	author = {Guadagno, Rosanna E. and Muscanell, Nicole L. and Rice, Lindsay M. and Roberts, Nicole},
	year = {2013},
	note = {00017},
	keywords = {engagement},
	pages = {51}
}

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