Practical Lessons from Predicting Clicks on Ads at Facebook. He, X., Pan, J., Jin, O., Xu, T., Liu, B., Xu, T., Shi, Y., Atallah, A., Herbrich, R., Bowers, S., & Quiñonero Candela, J. In Proceedings of ADKDD@KDD, pages 5:1-5:9, 2014.
Paper bibtex @inproceedings{ dblp1881982,
title = {Practical Lessons from Predicting Clicks on Ads at Facebook},
author = {Xinran He and Junfeng Pan and Ou Jin and Tianbing Xu and Bo Liu and Tao Xu and Yanxin Shi and Antoine Atallah and Ralf Herbrich and Stuart Bowers and Joaquin Quiñonero Candela},
author_short = {He, X. and Pan, J. and Jin, O. and Xu, T. and Liu, B. and Xu, T. and Shi, Y. and Atallah, A. and Herbrich, R. and Bowers, S. and Quiñonero Candela, J.},
bibtype = {inproceedings},
type = {inproceedings},
year = {2014},
key = {dblp1881982},
id = {dblp1881982},
biburl = {http://www.dblp.org/rec/bibtex/conf/kdd/HePJXLXSAHBC14},
url = {http://doi.acm.org/10.1145/2648584.2648589},
conference = {ADKDD@KDD},
pages = {5:1-5:9},
text = {ADKDD@KDD 2014:5:1-5:9},
booktitle = {Proceedings of ADKDD@KDD}
}
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