In search of homo economicus: behavioral experiments in 15 small-scale societies. Henrich, J., Boyd, R., Bowles, S., Camerer, C., Fehr, E., Gintis, H., & McElreath, R. The American Economic Review, 91(2):73–78, 2001.
bibtex   
@article{henrich_search_2001,
	title = {In search of homo economicus: behavioral experiments in 15 small-scale societies},
	volume = {91},
	number = {2},
	journal = {The American Economic Review},
	author = {Henrich, J. and Boyd, R. and Bowles, S. and Camerer, C. and Fehr, E. and Gintis, H. and McElreath, R.},
	year = {2001},
	pages = {73--78}
}
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