Marketing for Electronic Market Places - the Relevance of Two Critical Points of Success. Kollmann, T. Electronic Markets, 8(3):36-39, 1998.
Marketing for Electronic Market Places - the Relevance of Two Critical Points of Success. [link]Link  Marketing for Electronic Market Places - the Relevance of Two Critical Points of Success. [link]Paper  bibtex   
@article{journals/electronicmarkets/Kollmann98,
  added-at = {2015-12-07T00:00:00.000+0100},
  author = {Kollmann, Tobias},
  biburl = {http://www.bibsonomy.org/bibtex/299d6ecd1d7b0e254fb0584de629cb570/dblp},
  ee = {http://dx.doi.org/10.1080/10196789800000039},
  interhash = {636dabf8e229440bad679c3ea3915d4c},
  intrahash = {99d6ecd1d7b0e254fb0584de629cb570},
  journal = {Electronic Markets},
  keywords = {dblp},
  number = 3,
  pages = {36-39},
  timestamp = {2015-12-10T11:38:07.000+0100},
  title = {Marketing for Electronic Market Places - the Relevance of Two Critical Points of Success.},
  url = {http://dblp.uni-trier.de/db/journals/electronicmarkets/electronicmarkets8.html#Kollmann98},
  volume = 8,
  year = 1998
}

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