Privacy Interests in Prescription Data, Part 1: Prescriber Privacy. Kosseim, P. & El Emam, K. IEEE Security & Privacy, 7(1):72-76, IEEE Computer Society, 1, 2009.
Privacy Interests in Prescription Data, Part 1: Prescriber Privacy [link]Website  abstract   bibtex   
For several years, concern has been growing about privacy implications that arise from using and disclosing prescription data. Some patterns or practices provide pharmaceutical companies with the historical trends they need to better target their marketing efforts aimed at individual physicians through more intense, precise, and unique detailing strategies. In the first of a two part-article, the authors focus the privacy implications arising from the sale or transfer of prescription data, in respect to prescribers in Canada and the US.
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 title = {Privacy Interests in Prescription Data, Part 1: Prescriber Privacy},
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 year = {2009},
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 publisher = {IEEE Computer Society},
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 abstract = {For several years, concern has been growing about privacy implications that arise from using and disclosing prescription data. Some patterns or practices provide pharmaceutical companies with the historical trends they need to better target their marketing efforts aimed at individual physicians through more intense, precise, and unique detailing strategies. In the first of a two part-article, the authors focus the privacy implications arising from the sale or transfer of prescription data, in respect to prescribers in Canada and the US.},
 bibtype = {article},
 author = {Kosseim, Patricia and El Emam, Khaled},
 journal = {IEEE Security & Privacy},
 number = {1}
}

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