An empirical study of the factors affecting social network service use. Kwon, O. & Wen, Y. Computers in Human Behavior, 26(2):254–263, 2010.
doi  bibtex   
@article{kwon_empirical_2010,
	title = {An empirical study of the factors affecting social network service use},
	volume = {26},
	issn = {0747-5632},
	doi = {10.1016/j.chb.2009.04.011},
	number = {2},
	journal = {Computers in Human Behavior},
	author = {Kwon, Ohbyung and Wen, Yixing},
	year = {2010},
	keywords = {Arts and Humanities (miscellaneous), General Psychology, Human-Computer Interaction, digital identity, social media},
	pages = {254--263}
}

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