How to find what's in a name: Scrutinizing the optimality of five scoring algorithms for the name-letter task. LeBEL, E. P & Gawronski, B. European Journal of Personality, 23(2):85–106, SAGE Publications Sage UK: London, England, 2009.
bibtex   
@article{lebel2009find,
  title={How to find what's in a name: Scrutinizing the optimality of five scoring algorithms for the name-letter task},
  author={LeBEL, ETIENNE P and Gawronski, Bertram},
  journal={European Journal of Personality},
  volume={23},
  number={2},
  pages={85--106},
  year={2009},
  publisher={SAGE Publications Sage UK: London, England}
}

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