Latent Homophily or Social Influence? An Empirical Analysis of Purchase Within a Social Network. Ma, L.; Krishnan, R.; and Montgomery, A. L. Management Science, 61(2):454-473, 2015.
Latent Homophily or Social Influence? An Empirical Analysis of Purchase Within a Social Network. [link]Link  Latent Homophily or Social Influence? An Empirical Analysis of Purchase Within a Social Network. [link]Paper  bibtex   
@article{journals/mansci/MaKM15,
  added-at = {2015-03-09T00:00:00.000+0100},
  author = {Ma, Liye and Krishnan, Ramayya and Montgomery, Alan L.},
  biburl = {http://www.bibsonomy.org/bibtex/2c1f89fbccaaa1a1b25bf31aeec667e36/dblp},
  ee = {http://dx.doi.org/10.1287/mnsc.2014.1928},
  interhash = {087584328ac8021e26fa8871731b5929},
  intrahash = {c1f89fbccaaa1a1b25bf31aeec667e36},
  journal = {Management Science},
  keywords = {dblp},
  number = 2,
  pages = {454-473},
  timestamp = {2015-06-18T02:22:29.000+0200},
  title = {Latent Homophily or Social Influence? An Empirical Analysis of Purchase Within a Social Network.},
  url = {http://dblp.uni-trier.de/db/journals/mansci/mansci61.html#MaKM15},
  volume = 61,
  year = 2015
}
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