Budget Allocation Problem with Multiple Advertisers: A Game Theoretic View. Maehara, T.; Yabe, A.; and Kawarabayashi, K. In Proceedings of the 32nd International Conference on Machine Learning (ICML'15), Lille, France, 6-11 July 2015, pages 428–437, 2015.
Budget Allocation Problem with Multiple Advertisers: A Game Theoretic View [link]Paper  bibtex   
@inproceedings{maehara2015budget,
 author = {Takanori Maehara and Akihiro Yabe and Ken{-}ichi Kawarabayashi},
 title = {Budget Allocation Problem with Multiple Advertisers: {A} Game Theoretic View},
 booktitle = {Proceedings of the 32nd International Conference on Machine Learning (ICML'15), Lille, France, 6-11 July 2015},
 pages = {428--437},
 year = {2015},
 url = {http://jmlr.org/proceedings/papers/v37/maehara15.html},
}
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