@article{Martinsons2002,
  author    = {Maris G. Martinsons and Valdis Martinsons},
  title     = {{Rethinking the value of IT, again}},
  journal   = {Comm. ACM},
  pages     = {25--26},
  year      = 2002,
  volume    = {45},
  number    = {7},
  doi       = {http://doi.acm.org/10.1145/514236.514256},
  issn      = {0001-0782},
  publisher = {ACM Press},
}

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