GREENWASHING THE FIELD: Corporate exploitation, sport events, and environmental deceit. Miller, T. Taylor and Francis, 2024. Cited by: 0![GREENWASHING THE FIELD: Corporate exploitation, sport events, and environmental deceit [link]](https://bibbase.org/img/filetypes/link.svg "link")
Paper doi abstract bibtex Greenwashing is a key tactic of capitalism in campaigns by corporations and states that seek to hide their responsibility for ecocide and appear ecologically responsible. In the case of sports, there is a double function. Extractive industries associate themselves with major sporting competitions in order to secure social licenses to operate by looking as though their destructive profit-making operations should be reconsidered by the public—looked on even positively—thanks to their ‘good’ citizenship, on view at stadia and on screens. Sports themselves both suffer from the climate change generated by their sponsors, due to life-threatening illnesses suffered by athletes, and contribute to our climate crisis through unsustainable stadium construction and transportation norms, which cause sizeable greenhouse gas emissions. Following case studies of association football and the summer Olympic Games, this chapter examines instances of third-sector and athlete activism against these catastrophic instances of hypocrisy and endangerment. It concludes that we need to outlaw greenwashing, in sports as elsewhere, as part of attempts to save the planet. © 2025 selection and editorial matter, Julie Whitfield, Mary Beth Gouthro and Miguel Moital; individual chapters, the contributors.
@BOOK{Miller2024267,
author = {Miller, Toby},
title = {GREENWASHING THE FIELD: Corporate exploitation, sport events, and environmental deceit},
year = {2024},
journal = {The Routledge Handbook of Events and Sustainability},
pages = {267 – 277},
doi = {10.4324/9781003269311-29},
url = {https://www.scopus.com/inward/record.uri?eid=2-s2.0-85207208395&doi=10.4324%2f9781003269311-29&partnerID=40&md5=2c105442a97fa92ef4e98e50d59606d0},
affiliations = {Universidad Complutense de Madrid, Spain; Universidad de la Frontera, Chile; Universidad Austral de Chile, Chile; University of California, Riverside, United States},
abstract = {Greenwashing is a key tactic of capitalism in campaigns by corporations and states that seek to hide their responsibility for ecocide and appear ecologically responsible. In the case of sports, there is a double function. Extractive industries associate themselves with major sporting competitions in order to secure social licenses to operate by looking as though their destructive profit-making operations should be reconsidered by the public—looked on even positively—thanks to their ‘good’ citizenship, on view at stadia and on screens. Sports themselves both suffer from the climate change generated by their sponsors, due to life-threatening illnesses suffered by athletes, and contribute to our climate crisis through unsustainable stadium construction and transportation norms, which cause sizeable greenhouse gas emissions. Following case studies of association football and the summer Olympic Games, this chapter examines instances of third-sector and athlete activism against these catastrophic instances of hypocrisy and endangerment. It concludes that we need to outlaw greenwashing, in sports as elsewhere, as part of attempts to save the planet. © 2025 selection and editorial matter, Julie Whitfield, Mary Beth Gouthro and Miguel Moital; individual chapters, the contributors.},
publisher = {Taylor and Francis},
isbn = {978-104015214-0; 978-103221632-4},
language = {English},
abbrev_source_title = {The Routledge Handb. of Events and Sustainability},
type = {Book chapter},
publication_stage = {Final},
source = {Scopus},
note = {Cited by: 0}
}
Downloads: 0
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