Gamification: The Intersection between Behavior Analysis and Game Design Technologies. Morford, Z. H., Witts, B. N., Killingsworth, K. J., & Alavosius, M. P. The Behavior Analyst, 37(1):25–40, 2014.
doi  bibtex   
@article{morford_gamification_2014,
	title = {Gamification: {The} {Intersection} between {Behavior} {Analysis} and {Game} {Design} {Technologies}},
	volume = {37},
	doi = {https://doi.org/10.1007/s40614-014-0006-1},
	number = {1},
	journal = {The Behavior Analyst},
	author = {Morford, Zachary H. and Witts, Benjamin N. and Killingsworth, Kenneth J. and Alavosius, Mark P.},
	year = {2014},
	pages = {25--40},
}

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