@inproceedings{conf/icdm/MukherjeeJ15, added-at = {2016-02-09T00:00:00.000+0100}, author = {Mukherjee, Partha and Jansen, Bernard J.}, biburl = {http://www.bibsonomy.org/bibtex/226db1c07d325c21ab1685ebf79a91df5/dblp}, booktitle = {ICDM Workshops}, crossref = {conf/icdm/2015w}, ee = {http://dx.doi.org/10.1109/ICDMW.2015.60}, interhash = {612782312d5096b5dc763865d3e1405e}, intrahash = {26db1c07d325c21ab1685ebf79a91df5}, isbn = {978-1-4673-8493-3}, keywords = {dblp}, pages = {21-26}, publisher = {IEEE}, timestamp = {2016-02-10T11:34:55.000+0100}, title = {Correlation of Brand Mentions in Social Media and Web Searching Before and After Real Life Events: Phase Analysis of Social Media and Search Data for Super Bowl 2015 Commercials.}, url = {http://dblp.uni-trier.de/db/conf/icdm/icdm2015w.html#MukherjeeJ15}, year = 2015 }