Why do people tag?. Nov, O. & Ye, C. Communications of the ACM, 53(7):128, July, 2010.
Why do people tag? [link]Paper  doi  bibtex   
@article{Nov2010,
	title = {Why do people tag?},
	volume = {53},
	issn = {00010782},
	url = {http://portal.acm.org/citation.cfm?doid=1785414.1785450},
	doi = {10.1145/1785414.1785450},
	number = {7},
	urldate = {2010-06-29},
	journal = {Communications of the ACM},
	author = {Nov, Oded and Ye, Chen},
	month = jul,
	year = {2010},
	pages = {128},
}

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