Coffee, Toast and a Tip? Initial Reflections on the Transformation of the Self. Riechmann, J. In Garcia, E., Martinez-Iglesias, M., & Kirby, P., editors, Transitioning to a Post-Carbon Society, pages 131–157. Palgrave Macmillan UK, London, 2017. 00000
Coffee, Toast and a Tip? Initial Reflections on the Transformation of the Self [link]Paper  abstract   bibtex   
One of the big issues that undoubtedly requires reflection (and possibly correction) in many families in our ailing left is how human subjectivities have changed shape as a result of capitalist social relations—particularly in the last stage of capitalism, usually referred to as neoliberal capitalism. We tend to think of the “New Man” as a matter of the left, and we remember Karl Marx and Che Guevara. But in fact it is a core issue to neoliberal/cacique-style thought, one that has spread over the past four decades. Margaret Thatcher put it as follows: “Economics are the method; the object is to change the heart and soul” (Sunday Times, 7 May 1988). Christians know that in most cases, in order to be good people, we need to break down and then reconstruct ourselves—they call it conversion. Left-wing militants should not ignore something which is so basic. Here we go again, calling upon a New Man and a New Woman. under orders of (personal and collective) politico-moral self-construction. This chapter examines how we can conceive it now, in the Malthusian “Century of the Great Trial”.
@incollection{garcia_coffee_2017,
	address = {London},
	title = {Coffee, {Toast} and a {Tip}? {Initial} {Reflections} on the {Transformation} of the {Self}},
	isbn = {978-1-349-95175-8 978-1-349-95176-5},
	shorttitle = {Coffee, {Toast} and a {Tip}?},
	url = {http://link.springer.com/10.1057/978-1-349-95176-5_6},
	abstract = {One of the big issues that undoubtedly requires reflection (and possibly correction) in many families in our ailing left is how human subjectivities have changed shape as a result of capitalist social relations—particularly in the last stage of capitalism, usually referred to as neoliberal capitalism. We tend to think of the “New Man” as a matter of the left, and we remember Karl Marx and Che Guevara. But in fact it is a core issue to neoliberal/cacique-style thought, one that has spread over the past four decades. Margaret Thatcher put it as follows: “Economics are the method; the object is to change the heart and soul” (Sunday Times, 7 May 1988).

Christians know that in most cases, in order to be good people, we need to break down and then reconstruct ourselves—they call it conversion. Left-wing militants should not ignore something which is so basic. Here we go again, calling upon a New Man and a New Woman. under orders of (personal and collective) politico-moral self-construction. This chapter examines how we can conceive it now, in the Malthusian “Century of the Great Trial”.},
	language = {en},
	urldate = {2017-01-03},
	booktitle = {Transitioning to a {Post}-{Carbon} {Society}},
	publisher = {Palgrave Macmillan UK},
	author = {Riechmann, Jorge},
	editor = {Garcia, Ernest and Martinez-Iglesias, Mercedes and Kirby, Peadar},
	year = {2017},
	note = {00000},
	keywords = {transformation, collapse},
	pages = {131--157},
	file = {Riechmann - 2017 - Coffee, Toast and a Tip Initial Reflections on th.pdf:C\:\\Users\\rsrs\\Documents\\Zotero Database\\storage\\G9534GFS\\Riechmann - 2017 - Coffee, Toast and a Tip Initial Reflections on th.pdf:application/pdf}
}

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