Social judgment: Assimilation and contrast effects in communication and attitude change. Sherif, M. & Hovland, C. I. Volume 4 of Yale studies in attitude and communication, Yale University Press, New Haven u.a, 1961.
bibtex   
@book{ sherif_social_1961,
  address = {New Haven u.a},
  series = {Yale studies in attitude and communication},
  title = {Social judgment: {Assimilation} and contrast effects in communication and attitude change},
  volume = {4},
  publisher = {Yale University Press},
  author = {Sherif, Muzafer and Hovland, Carl I.},
  year = {1961}
}
Downloads: 0