Paper  bibtex   

@article{slater_entertainmenteducation_2002,
	title = {Entertainment—education and elaboration likelihood: {Understanding} the processing of narrative persuasion},
	volume = {12},
	shorttitle = {Entertainment—education and elaboration likelihood},
	url = {http://onlinelibrary.wiley.com/doi/10.1111/j.1468-2885.2002.tb00265.x/full},
	number = {2},
	urldate = {2015-01-09},
	journal = {Communication Theory},
	author = {Slater, Michael D. and Rouner, Donna},
	year = {2002},
	note = {00450},
	keywords = {collapse, sociology, storytelling},
	pages = {173--191},
	file = {Slater and Rouner - 2002 - Entertainment—education and elaboration likelihood.pdf:C\:\\Users\\rsrs\\Documents\\Zotero Database\\storage\\GBTD4AWX\\Slater and Rouner - 2002 - Entertainment—education and elaboration likelihood.pdf:application/pdf}
}