Pay What You Want as a Pricing Model for Open Access Publishing? Analyzing the “Pay What You Want” business model for open access publishing. Spann, M., Stich, L., & Schmidt, K. M. Communications of the ACM, 60(11):29–31, October, 2017.
doi  abstract   bibtex   
The authors discuss their thoughts on the pricing model known as Pay What You Want (PWYW) for the open access publishing movement during the early 21st century as an alternative to the gold open access model that permits authors to pay article processing charges (APCs). The article cites research published in the journal "The Surgery Journal" concerning the performance of PWYW for open access APCs.
@article{spann_pay_2017,
	title = {Pay {What} {You} {Want} as a {Pricing} {Model} for {Open} {Access} {Publishing}? {Analyzing} the “{Pay} {What} {You} {Want}” business model for open access publishing},
	volume = {60},
	issn = {00010782},
	shorttitle = {Pay {What} {You} {Want} as a {Pricing} {Model} for {Open} {Access} {Publishing}?},
	doi = {10.1145/3140822},
	abstract = {The authors discuss their thoughts on the pricing model known as Pay What You Want (PWYW) for the open access publishing movement during the early 21st century as an alternative to the gold open access model that permits authors to pay article processing charges (APCs). The article cites research published in the journal "The Surgery Journal" concerning the performance of PWYW for open access APCs.},
	number = {11},
	journal = {Communications of the ACM},
	author = {Spann, Martin and Stich, Lucas and Schmidt, Klaus M.},
	month = oct,
	year = {2017},
	keywords = {Article processing charges (Open access publishing), Authors, Business models, Open access publishing, Open data movement},
	pages = {29--31}
}

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