Bayesian Approaches to Randomized Trials. Spiegelhalter, D. J., Freedman, L. S., & Parmar, M. K. B. Journal of the Royal Statistical Society. Series A (Statistics in Society), 157(3):357, 1994.
Bayesian Approaches to Randomized Trials [link]Paper  doi  bibtex   
@article{spiegelhalter_bayesian_1994,
	title = {Bayesian {Approaches} to {Randomized} {Trials}},
	volume = {157},
	issn = {09641998},
	url = {https://www.jstor.org/stable/10.2307/2983527?origin=crossref},
	doi = {10.2307/2983527},
	number = {3},
	urldate = {2021-05-08},
	journal = {Journal of the Royal Statistical Society. Series A (Statistics in Society)},
	author = {Spiegelhalter, David J. and Freedman, Laurence S. and Parmar, Mahesh K. B.},
	year = {1994},
	keywords = {Neyman-Pearson, bayesian statistics, clinical prior, clinical trial, enthusiastic prior, likelihood, null hypothesis, power (statistical), prior/posterior probability, prior/posterior odds, randomized trial, range of equivalence, reference prior, sceptical prior, type I error, α-level},
	pages = {357},
}

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