Motivating Human-Agent Interaction: Transferring Insights from Behavioral Marketing to Interface Design. Spiekermann, S. and Paraschiv, C. Electronic Commerce Research, 2(3):255-285, 2002.
Motivating Human-Agent Interaction: Transferring Insights from Behavioral Marketing to Interface Design. [link]Link  Motivating Human-Agent Interaction: Transferring Insights from Behavioral Marketing to Interface Design. [link]Paper  bibtex   
@article{journals/ecr/SpiekermannP02,
  added-at = {2011-05-24T00:00:00.000+0200},
  author = {Spiekermann, Sarah and Paraschiv, Corina},
  biburl = {https://www.bibsonomy.org/bibtex/252570857b0b8386c7785ba90c7039408/dblp},
  ee = {http://dx.doi.org/10.1023/A:1016062632182},
  interhash = {c9873a7e844cd928005789d94b58771e},
  intrahash = {52570857b0b8386c7785ba90c7039408},
  journal = {Electronic Commerce Research},
  keywords = {dblp},
  number = 3,
  pages = {255-285},
  timestamp = {2011-05-25T11:37:07.000+0200},
  title = {Motivating Human-Agent Interaction: Transferring Insights from Behavioral Marketing to Interface Design.},
  url = {http://dblp.uni-trier.de/db/journals/ecr/ecr2.html#SpiekermannP02},
  volume = 2,
  year = 2002
}
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