The six principles of digital advertising. Taylor, C. R. Taylor & Francis, 2009. ![The six principles of digital advertising [link]](https://bibbase.org/img/filetypes/link.svg "link")
Paper bibtex @book{taylor_six_2009,
title = {The six principles of digital advertising},
url = {https://www.tandfonline.com/doi/pdf/10.2501/S0265048709200679},
publisher = {Taylor \& Francis},
author = {Taylor, C. R.},
year = {2009}
}
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