El negocio de las noticias falsas. El caso de "El Mundo Today". Ufarte Ruiz, M. J., Sidorenko Bautista, P., & Cantero de Julián, J. I. Historia y Comunicación Social, 24(2):561–578, 2007. Section: 561
doi  abstract   bibtex   
The purpose of this research is to analyze the structure, composition and functioning of El Mundo Today, as well as its production processes and the impact of its activity for the company. To achieve this objective, a mixed methodology will be used, with procedures of quantitative type, such as the questionnaire, and qualitative, such as semi-structured in-depth interviews and non-participant observation, which will be applied to this journal. It is a triangulation of techniques that will make it possible to draw conclusions and provide examples of interest to the investigation. The results reveal that this project was born as a startup, although it quickly consolidated itself as an independent, sustainable and profitable company, which has found different income channels and has multidisciplinary work teams. (English) [ABSTRACT FROM AUTHOR] La finalidad de esta investigación es analizar la estructura, composición y funcionamiento de El Mundo Today, así como sus procesos productivos y el impacto de su actividad para la empresa. Para alcanzar este objetivo se utilizará una metodología mixta, con procedimientos de tipo cuantitativo, como el cuestionario, y cualitativo, como las entrevistas semiestructuradas en profundidad y la observación no participante, que se aplicará sobre este diario. Se trata de una triangulación de técnicas que permitirá extraer conclusiones y aportar ejemplos de interés a la investigación. Los resultados revelan que este proyecto nació como una startup, aunque rápidamente se consolidó como empresa independiente, sostenible y rentable, que ha encontrado diferentes vías de ingresos y cuenta con equipos de trabajo multidisciplinares. (Spanish) [ABSTRACT FROM AUTHOR] Copyright of Historia y Comunicacion Social is the property of Universidad Complutense de Madrid and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
@article{ufarte_ruiz_negocio_2007,
	title = {El negocio de las noticias falsas. {El} caso de "{El} {Mundo} {Today}"},
	volume = {24},
	issn = {1988-3056 1137-0734},
	doi = {10.5209/hics.66300},
	abstract = {The purpose of this research is to analyze the structure, composition and functioning of El Mundo Today, as well as its production processes and the impact of its activity for the company. To achieve this objective, a mixed methodology will be used, with procedures of quantitative type, such as the questionnaire, and qualitative, such as semi-structured in-depth interviews and non-participant observation, which will be applied to this journal. It is a triangulation of techniques that will make it possible to draw conclusions and provide examples of interest to the investigation. The results reveal that this project was born as a startup, although it quickly consolidated itself as an independent, sustainable and profitable company, which has found different income channels and has multidisciplinary work teams. (English) [ABSTRACT FROM AUTHOR]
La finalidad de esta investigación es analizar la estructura, composición y funcionamiento de El Mundo Today, así como sus procesos productivos y el impacto de su actividad para la empresa. Para alcanzar este objetivo se utilizará una metodología mixta, con procedimientos de tipo cuantitativo, como el cuestionario, y cualitativo, como las entrevistas semiestructuradas en profundidad y la observación no participante, que se aplicará sobre este diario. Se trata de una triangulación de técnicas que permitirá extraer conclusiones y aportar ejemplos de interés a la investigación. Los resultados revelan que este proyecto nació como una startup, aunque rápidamente se consolidó como empresa independiente, sostenible y rentable, que ha encontrado diferentes vías de ingresos y cuenta con equipos de trabajo multidisciplinares. (Spanish) [ABSTRACT FROM AUTHOR]
Copyright of Historia y Comunicacion Social is the property of Universidad Complutense de Madrid and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)},
	number = {2},
	journal = {Historia y Comunicación Social},
	author = {Ufarte Ruiz, María José and Sidorenko Bautista, Pavel and Cantero de Julián, Juan Ignacio},
	year = {2007},
	note = {Section: 561},
	keywords = {Business Model, Fake news, Journalism, Modelo de Negocio, Noticias falsas, Periodismo, Satire, Sátira},
	pages = {561--578},
}

Downloads: 0