@article{wack_scenarios:_1985,
	title = {Scenarios: {Shooting} the {Rapids}},
	issn = {0017-8012},
	shorttitle = {Scenarios},
	url = {https://hbr.org/1985/11/scenarios-shooting-the-rapids},
	abstract = {I recently discussed scenario analysis with a well-known futurist. After I had listened to his presentation of a set of six scenarios, he asked me what I thought. “It was beautifully written, if complex,” I replied. When pressed, I admitted that it was “impenetrable.” I added, “The managers who hear it won’t know what to […]},
	number = {November 1985},
	urldate = {2018-11-07TZ},
	journal = {Harvard Business Review},
	author = {Wack, Pierre},
	month = nov,
	year = {1985},
	note = {00003},
	keywords = {Change management, Decision making, Managing uncertainty, Strategic planning}
}

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