@misc{whittemore_what_nodate,
	title = {What {Great} {Brands} {Do} {With} {Mission} {Statements}: 27 {Examples}},
	shorttitle = {What {Great} {Brands} {Do} {With} {Mission} {Statements}},
	url = {https://www.simplemarketingnow.com/blog/flooring-the-consumer/bid/168520/what-great-brands-do-with-mission-statements-8-examples},
	abstract = {Discover what great brands do with mission statements and how they blend values and culture to deliver great customer experiences.},
	language = {en-us},
	urldate = {2018-05-22},
	author = {Whittemore, Christine B.},
}

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