Evaluation of the Boost 'em in the Back Seat Program: Using fear and efficacy to increase booster seat use. Will, K., E., Sabo, C., S., & Porter, B., E. Accident Analysis and Prevention, 41(1):57-65, 1, 2009.
abstract   bibtex   
Objectives: Recent research supports the use of high-threat messages when they are targeted appropriately and designed to promote high efficacy as well as fear. This research examined the effectiveness of using a novel threat-appeal approach to encourage parents to place their children in booster seats and rear seats of vehicles. Method: A 6-min video-intervention was created and evaluated at after-school/daycare centers via an interrupted time series design with similar control sites for comparison. Caregivers (N = 226) completed knowledge and practice surveys and fear and efficacy estimations related to childhood motor vehicle hazards. Researchers observed booster-seat and rear-seat use in study site parking lots. Results: Compared to baseline and control assessments, the treatment groups' child passenger safety knowledge, risk-reduction attitudes, behavioral intentions, sense of fear related to the hazard, and sense of efficacy related to the recommended behaviors increased significantly. Further, observed overall restraint use and booster-seat use increased significantly following the intervention. Conclusions: Applying high-threat messages to child passenger safety interventions is promising and has the potential to be adapted to other health risk areas. © 2008 Elsevier Ltd. All rights reserved.
@article{
 title = {Evaluation of the Boost 'em in the Back Seat Program: Using fear and efficacy to increase booster seat use},
 type = {article},
 year = {2009},
 identifiers = {[object Object]},
 keywords = {Child passenger safety,Child restraint,Fear appeal,Injury prevention,Risk communication,Transportation safety},
 pages = {57-65},
 volume = {41},
 month = {1},
 id = {7a113e0e-2f99-3bc8-b21e-2524706ebaef},
 created = {2016-09-13T00:48:30.000Z},
 accessed = {2016-09-05},
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 last_modified = {2016-09-13T05:55:57.000Z},
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 abstract = {Objectives: Recent research supports the use of high-threat messages when they are targeted appropriately and designed to promote high efficacy as well as fear. This research examined the effectiveness of using a novel threat-appeal approach to encourage parents to place their children in booster seats and rear seats of vehicles. Method: A 6-min video-intervention was created and evaluated at after-school/daycare centers via an interrupted time series design with similar control sites for comparison. Caregivers (N = 226) completed knowledge and practice surveys and fear and efficacy estimations related to childhood motor vehicle hazards. Researchers observed booster-seat and rear-seat use in study site parking lots. Results: Compared to baseline and control assessments, the treatment groups' child passenger safety knowledge, risk-reduction attitudes, behavioral intentions, sense of fear related to the hazard, and sense of efficacy related to the recommended behaviors increased significantly. Further, observed overall restraint use and booster-seat use increased significantly following the intervention. Conclusions: Applying high-threat messages to child passenger safety interventions is promising and has the potential to be adapted to other health risk areas. © 2008 Elsevier Ltd. All rights reserved.},
 bibtype = {article},
 author = {Will, Kelli England and Sabo, Cynthia Shier and Porter, Bryan E.},
 journal = {Accident Analysis and Prevention},
 number = {1}
}

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